Why does your website need a blog
- It drives traffic to your website
- Helps you get discovered on social media
- Keeps your social media presence going
- Helps convert traffic to leads by connecting with your visitors
- Establishes your business as an authority in your visitors eyes
Write posts that dont decay over time, the aim isn’t really to have an enormous amount of likes and shares, blog posts recirculate and that is the aim, to keep your posts being served up under relevant search terms.
What to do before starting a blog
- Blogs purpose - why should i be listened too
- Identify your audience - location, age, gender, interests
- Pick Measurable goals - increase visit rate by 6% per month
How to set up your blog
- Be consistent
- Share button on posts
- Blog listing page - title, author, image and blog preview
- Category tags - small amount of tags per post
- Keywords prominent in your content
- Link to your other blog posts via your keywords
All our websites automatically come with On-Page SEO, if your not sure about your websites performance we can provide an SEO Audit for your website, or read more about certain aspects of On-page SEO in our post on HTTP's
